Official STADD
Access the official STADD Resources for our logo and multimedia guidelines to create consistent, high-quality posts. Ensure your content aligns with our brand standards and communicates effectively across platforms.
The STADD logo represents the Student Affairs and Development Division, combining modern design with IIUM’s core values. It features two versions to suit different background colors: one for dark background and another for bright background. The STADD logo must be used in the correct version to maintain its visibility and aesthetic integrity.
Disclaimer of Liability
The STADD logo is the official symbol of the Student Affairs and Development Division of IIUM. Unauthorized use or alteration of this logo is prohibited. The Division is not liable for any misuse or misrepresentation that occurs through improper or unauthorized use of the logo.
Warning on Logo Usage
Any use must be approved by STADD and comply with the division’s branding guidelines. Unauthorized reproduction, modification, or distribution of this logo is strictly prohibited.
To ensure consistent and professional presentation across all digital platforms, it is essential to follow these multimedia guidelines when preparing content for social media or the website. These standards are designed to maintain the integrity of STADD’s visual identity and ensure the best viewing experience for our audience.
Masthead
The Masthead is the main image used in website headers or large banners to show important event that will or already happen.
- File Format: PNG/JPEG
- Resolution Size: 1920 x 600 px (Ratio 16:5)
- Orientation: Landscape (Horizontal)
- File Size: Keep the file size under 2MB for fast loading times.
- Design Tips: Ensure that the logo and text are clearly visible, and the image complements the overall look of the page. Avoid clutter and excessive text. Leave space around key elements for a clean presentation.
Social Media Posting
Social media posts should be optimized for engagement while maintaining a consistent visual identity. This format is ideal for Instagram, Facebook, and other platforms where square images are preferred.
- File Format: PNG/JPEG
- Resolution Size: 1080 x 1080 px (Ratio 1:1)
- Orientation: Square
- File Size: Keep the file size under 2MB for quicker loading on mobile devices.
- Design Tips: Focus on visual clarity. Avoid using too much text. If text is necessary, ensure it’s legible on mobile screens. Use STADD’s brand colors and logo in a subtle, non-distracting manner to maintain consistency across platforms.
Video
Video content is a powerful way to engage the audience and convey more information. These guidelines ensure that videos maintain high-quality resolution and are suitable for STADD's digital channels, such as YouTube or social media.
- File Format: MP4
- Resolution Size: Full HD, 1920 x 1080 px (Ratio 16:9)
- Orientation: Landscape (Horizontal)
- File Size: Ensure the video file size does not exceed 2GB for smoother uploads. Use compression tools if necessary.
- Duration: Ideally 30 seconds to 3 minutes, depending on the content. Keep videos concise and focused.
- Design Tips: Keep the video well-lit, with clear audio and high visual quality. If including text, ensure it’s legible, and the design complements the overall video flow. Use STADD branding elements (like logos and colors) appropriately.